About United Holdings
Learn about our purpose, values and commitment to Eswatini.
About Us
Our Journey
United Holdings Ltd – Live With Purpose. United Holdings is a proudly Eswatini‑owned financial services group that has steadily grown into one of the Kingdom's most trusted providers of insurance and financial solutions. Since acquiring our operating license in 2016, we have been on a mission to transform the way individuals, families, and businesses access financial protection.
Our story is one of resilience, innovation, and deep commitment to the people of Eswatini. We were founded on the belief that financial services should not be a privilege for the few, but a right for all. Today, we stand as a diversified group under the Dups Group of Companies, offering a wide range of products that address both short‑term and long‑term financial needs.
Our Vision & Mission
Our Vision
To be the leading customer‑centric financial services provider in Eswatini and beyond, setting the standard for trust, innovation, and inclusivity.
Our Mission
We exist to uplift lives by delivering affordable, accessible, and innovative financial services. By being an employer of choice and a partner to communities, we ensure that our growth is shared with the people and places we serve.
Our Group of Companies
United Life Assurance
Offering long‑term insurance solutions such as funeral plans, credit life, and group life cover. These products provide families with dignity, security, and peace of mind during life's most challenging moments.
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United General Insurance
Providing short-term insurance for motor, home, legal, and business protection. We safeguard the assets and livelihoods of our clients, ensuring they can recover quickly from unexpected events.
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United Pay
Delivering fast, reliable cash loans with flexible repayment options. This service empowers individuals and small businesses to access credit when they need it most.
Learn more →Together, these subsidiaries make United Holdings a one‑stop partner for financial security, ensuring that our clients can plan, protect, and prosper.
Ready to Get Started?
Join thousands of satisfied clients who trust United Holdings with their financial security.